Hi! My name is Quentin.

I'm a Senior Video Specialist here at the South Carolina Google Data Center.

In this activity, I will show you how to create a Public Service Announcement – also known as a P-S-A.

A PSA is a special type of message that gives people information about an issue, then asks them to change something in their own lives or to help others.

PSAs come in many different formats--such as posters, radio announcements, and even coding projects people make in Scratch.

A PSA might educate people about an environmental issue and ask them to take action by recycling or using less water.

Or, a PSA might talk about the dangers of too much sun, then motivate people to protect their skin.

PSAs ask people to do many different types of actions, like, doing something good for your community taking care of your body, or showing kindness.

To create your PSA, you’ll use dialogue.

Dialogue is a conversation between two or more characters.

What your characters say to each other about the issue your PSA is about, and what they ask the audience to do, is totally up to you!

The dialogue in your PSA might share a message about how to help your community, the environment, or other people.

You might have one character share facts or statistics about an issue.

It should also include a specific action people can take.

To start, open the Starter Project Add two characters, or "sprites" to your story.

Notice that some sprites already have multiple costumes.

You can even add a backdrop if you like.

Choose characters and backdrops that fit your PSA.

This will help your audience understand and want to take action.

To make your sprites face each other, go to the costume editor.

and select Flip Horizontal.

When you're ready, come back to this page to check out more ways to add to your PSA.

Choose an Add-On

Start here
Engage Supporters

Make two characters talk to one another about the issue you’ve chosen.

Weather or Confetti

Program confetti, snow, hearts, or other objects to fall from the sky.

Come on Stage

Program the main character to come on the stage with an animated motion effect.

Supportive Phrases

Program supporters to say supportive phrases from a list about your issue.

Speak Out

Make your character talk about the topic you’ve chosen.

Change Scene

Change the animation scenery by adding more backdrops.

Add Sound Effects

Choose or record sounds to accompany your project.

Include Supporters

Add or draw more characters who support your cause.

Move Around

Make your primary or secondary characters move to emphasize points in your story.

Question & Answer

Ask the audience a question and make something happen based on the response.

Add a Title

Create a title for your passion project so the audience can know what it’s about.

Change Costumes

Animate your characters by making them change costumes.

Make Some Noise, Use Your Voice

Make your own beat, or record your own voice.

Translate Messages

Share your message with audiences who speak other languages.


Para hacer esta actividad en español, haz clic aquí.


  1. Watch the introduction video.
  2. Open the starter project link below and add characters and dialogue.
  3. Return to this page and watch more videos below.